The goal of this business is to market a one or two page mini site to small merchants to provide their customers with weekly online specials or online coupons. The site would market to their repeat customers or introduce potential customers to their services. It’s much cheaper to advertise to your existing customer base via web page that it is to buy other media advertising. It will also allow the business to present more information regarding their products, services and rates for less cost than other media advertising. For instance, a delicatessen might have daily specials that can be entered on their web page every week. They might have a two for one coupon for certain sandwiches. Two for one coupons are very effective for beauty and esthetic salons. Two manicures for the price of one might bring in a new repeat customer.

Many professionals design expensive web sites for large businesses. That leaves a niche for the small work at home entrepreneur.

Can you build a simple one page web site or alter a web site template? These are main things you need to know.

1. How to use a web building program such as the free NVU program. 2. How to Insert, delete or adjust tables.

3. How to insert text and format text in tables.

4. How to insert Images in Tables.

NVU can be used to generate meta tags to be inserted in your html page. These are necessary to direct searches to the site. For example, keywords for a drycleaner, drycleaner, dry-cleaning, clothing repair, “business city’, “business neighborhood or street”.

If you cannot answer yes to all of the above, don’t lose hope. There are many web sites offering free instruction and tutorials in basic html and the Users’ Guide for NVU will offer help in using the program. Just download NVU, their guide, a free template and start experimenting. NVU allows you to undo the last action. Also just don’t save your work, if you don’t like it.

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